The SteerFox platform enabled them to score the sales potential of each of its products and structure the catalogue into different performance segments. The aim is to prioritise the distribution of campaigns across the various acquisition channels by creating dynamic clusters. Thanks to these centralised insights, the platform can then be used to announce predictive sales to push the right product, on the right acquisition lever, at the right time.
” At a time of rapid growth and international expansion, we searched long and hard before finding Steerfox’s SaaS solution, whose computing power and multiple, complex sorting options have enabled us to develop our sales on 50% more products while increasing our ROI. “